Social Media Assets
A collection of various social media deliverables I worked on during my internship at WORX.
Role: Graphic designer, illustrator.
Produced at WORX for various clients (specified below).
One of the agency’s clients is an accredited car dealership, which regularly commissions seasonal or promotional Facebook banners to accompany its Facebook pages. Among the sets I worked on, these two landscape illustrations were highlights for me.
With the Facebook banners came the usual tiles for the grid, from event promotion to service highlights with custom illustrations.
Occasionally, I had the opportunity to incorporate motion into the social media tiles.
For the Halloween animation, I illustrated the elements in Procreate and animated it all in After Effects.
Original illustrations and animation by Rachel Rosa.
Original illustrations by Rachel Rosa.
As mentioned in my Thomaston Savings Bank icon suite case study, the bank’s visual language was getting rebranded, and one of my tasks was updating recurring online advertisements to its new, more “organic” illustration style. The above showcases some examples, as well as a comparison.