SCSU Art & Design - Social Media
Social media and marketing materials created for Southern Connecticut State University’s Art & Design Department’s Instagram and the Office of Integrated Communications & Marketing.
In 2022, I became a University Assistant of graphic design, and among my responsibilities was maintaining the art department’s Instagram account. Here, I had the opportunity to create a multitude of fun, creative, and out-of-the-box social media tiles, many featuring Otus the Owl, the university's adorable mascot!
Social media design
Poster / Print design
Illustration & animation
In this role, I also supplied copywriting, photography and videography featuring students as they worked, as well as poster designs for various Art & Design events, animated shorts, and engaging Instagram stories.
Outside of the grid, I designed the 2023 Senior Graphic Design Exhibition visual identity, echoing bohemian, hand-made motifs that were trendy at the time.
Managing the Art & Design department’s social media was an effortlessly rewarding experience that gave me the chance to lead creative initiatives and build an engaging, recognisable voice for the department, its staff, and its students.